Breathe easy with EcoVAE™ emulsions for North America

Celanese Emulsions has developed the new, innovative EcoVAE line specifically for the paint and coatings market. EcoVAE addresses formulation and regulatory concerns as well as offering distinct competitive advantages in the marketing of paints and coatings created with it.

Consumers today are more environmentally conscious than ever, and VOC limits continue to decrease. Contractors still want a coating that has good touch ups and retailers demand a strong marketing for DIYers. The EcoVAE line addresses each of these issues in a line of high-performance vinyl acetate/ethylene (VAE) emulsions.

Paints and coatings formulated with EcoVAE are:

• Environmentally friendly
• Low odor
• VOC compliant
• APE-free
• Scrub and stain resistant
• Easy to touch up
• Able to achieve “green certifications”

Formulate high-performance, environmentally-friendly interior coatings

EcoVAE 401, part of the EcoVAE line of products, addresses both regulatory compliance and performance issues. The versatile emulsion can be used to achieve paint formulations <50 g/l or even zero VOC, resulting in eco-friendly, low odor products. Interior DIY paints manufactured with EcoVAE 401 also offer superior stain resistance and will withstand tough washing and scrubbing. In contractor coatings, it offers excellent touch-up characteristics. Click here to learn more about EcoVAE 401.

Stop back frequently for updates on EcoVAE!